Tuesday, November 3, 2015

Barnes and Noble Appearances: NFL Hall of Famer Jerry Rice “50 Years, 50 Moments”



November 3rd,2015-New York, NY- Former San Francisco 49er and Oakland Raider Jerry Rice made an appearance at the Citigroup Center Barnes and Noble (160 E. 54th Street) to promote his collaborative work with Randy O. Williams “50 Years,50 Moments: the Most Unforgettable Plays in Super Bowl History”. This book provides insight into memorable moments of the National Football League’s annual championship game.

The line formed upstairs near the cook books at least 3 hours ahead of time. Some came wearing Jerry Rice’s #80 Oakland Raiders’ jersey.  The crowd eagerly awaited the event and freely talked amongst themselves while awaiting further instructions.

Security guards did their job, checking for receipts and grey wristbands. When people presented their books, the store representatives showed the page that Rice would be signing. They were told to take their pictures while on the line. The event had to move along, so there would be no personalization in the book and no other memorabilia was going to be signed.  After issuing these directions, everyone stood up for a half hour before the event so the staff could do a count of the line.

Jerry Rice showed up to start the book signing at exactly 12 noon. He applauded those assembled as he passed by them. He momentarily stopped to shake the hand of a man who referenced Rice’s recent McDonald’s commercial.  Once he began signing books, he thanked each person for coming out. A fan referenced the NFL ring on his finger, which he was proud to mention.

After the book signing, the crowd was directed out of the event area. One left with the satisfaction of having met a NFL legend.  The signed book that they took home may even bring back some of their favorite memories of Super Bowls gone by.        
Sign Advertising Jerry Rice Signing

Jerry Rice was at Barnes and Noble to sign "50 Years, 50 Moments"

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